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OhGigi

Our story

West Footscray, Melbourne

ohGiGi was born from a personal health journey. After being diagnosed with Multiple Chemical Sensitivities, founder Karen began questioning everything she put in and on her body. Years later, when symptoms returned, even the ‘natural’ toothpastes on the market didn't hold up to scrutiny.

That gap sent her deeper into the science of the oral microbiome, and the outsized role daily rituals play in whole-body health. Unable to find something that genuinely met her standards, she began formulating her own.

Refillable, Circular Packaging. OhGigi are working to eliminate single-use plastic through refillable oral care packaging, with a mission to divert 1 million toothpaste tubes from landfill.

Clean, Responsible Ingredients. Formulas are made with clean, non-toxic ingredients that are locally and responsibly sourced wherever possible.

Small-Batch Production. Production is done in small batches to help minimise waste and reduce overproduction.

Sustainability Commitments

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